SOCIAL MEDIA MARKETING

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A strong social media presence does more than look good: it builds trust, drives traffic, and creates opportunities. We combine strategy, creativity, and data to help businesses grow online, turning content into connection and followers into customers.

I’ve worked with a range of businesses, each with unique goals, audiences, and challenges, but the principles of effective social media never change. With the right strategy, creativity, and consistency, we can deliver results in any market and connect with any demographic, turning attention into measurable success.

Take a look at some of our work!

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REAL RESULTS IN ACTION

TRANSFORMING A FOOTBALL CLUB’S DIGITAL PRESENCE

After a change in ownership, this local football club set out to modernise its online presence and connect with a wider audience. We were brought in to take their social media from traditional matchday updates to a consistent stream of engaging, entertaining content that reflected the energy of the team and its supporters. We redefined how the club presented itself online by creating content that built loyalty, attracted new fans, and supported the club’s broader ambitions, including its new events business.

A soccer practice session on a field at night, with goalposts and cones, two players in red training jackets, and a paused video overlay showing player names Brad and Zidan.
A person in a yellow and red jacket kicking a soccer ball on a grass field at night, with a scoreboard and text overlay indicating a shooting challenge final round.
Soccer players practicing on a field with balls under stadium lights, with a red banner at the top that says "Pinned Hit the Crossbar for £100."
Series of social media posts promoting football matches, including Sholing FC vs Bracknell Town, Sholing vs Merthyr Town, and Plymouth Parkway vs Sholing, with images of players, match results, and event details.
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Screenshot of The Boatmen's Twitter profile showing their logo, follower count, and description indicating they are a football team that won the FA Vase in 2014.
Sholing Football Club Instagram profile page showing the club logo, number of posts, followers, and following count, with bio description and link.

Over several months, we developed and implemented a completely new content strategy, reshaped the club’s social media branding, and introduced a focused approach to their content and fan interaction. The results spoke for themselves: Instagram followers grew from 3,500 to over 7,000, monthly reach increased from 5,000 to more than 30,000, and the newly launched TikTok account gained over 4,000 followers in its first two months. Multiple videos surpassed one million views, including several viral clips that went viral and reached 1.7M, 1.3M, and 1M respectively, with many others achieving over 100K views across different platforms.

Unlike businesses with clear products or services to market, a football club’s content had to connect in a different way. We focused on turning everyday moments like training sessions, behind-the-scenes clips, and fan experiences into shareable, high-impact videos. By understanding what audiences wanted to see and how they interacted with content on each platform, we built a style that resonated across demographics, strengthened community engagement, and elevated the club’s profile far beyond its local following.

OUR PACKAGES

Starter Package - £450

A white desk with a cup of black coffee, a cellphone displaying a social media app with a bar chart, and a closed notebook with a pen on the left side.

Growth Package - £800 p/m

Consistent, engaging content that keeps your business active online. We create and schedule three posts every week while managing your social media basics to save you time and keep your pages moving.

  • 12 videos per month (3 per week)

  • Filming session every month

  • Editing + platform optimisation

  • Scheduling across platforms

  • Basic management (DM and comment responses)

  • Monthly performance report

Performance Package - £1600 p/m

A full social media system designed to grow your brand. We handle content creation, management, community engagement, strategy, research, and ongoing optimisation, giving you a completely hands-off, high-performance presence.

Includes everything in Growth PLUS:

  • Additional 4–8 videos per month

  • Full account management

  • Brand voice development

  • Content pillars + long-term strategy

  • Monthly performance tracking

  • Monthly strategy call

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Scale Package - £3000 p/m

Our highest-level package for businesses ready to scale. This includes full content creation, full management, strategic growth systems, and complete handling of paid advertising to drive measurable results and consistent lead generation

Includes everything in Performance PLUS:

  • Full Meta Ads management (Facebook/Instagram)

  • Creative testing & ad optimisation

  • Audience building + retargeting setups

  • Monthly advertising report

  • Strategy sessions focused on scaling

  • Priority support

  • Full performance monitoring across content + ads

A no-commitment way to test our content quality and creative direction. We film and deliver four short-form videos optimised for TikTok, Instagram, and Facebook, giving you a clear sense of how our content can elevate your brand.

  • 4 professionally filmed & edited videos

  • On-site filming session

  • Concepts + trend-based hooks

  • Captions, sound design & optimisation

  • Delivered ready to post on all platforms